Digital Transformation Specialists

Let us show you how to use digital assets and products to drive tangible business growth.


Looking to digitally transform your business and its products or services? Or wanting to build a digital solution to disrupt your industry? We can help you get there...


About Us

We are a team with over 30 years of combined experience in design, digital marketing, analytics, product development, organisational design and behavioural sciences. We understand what it takes to change your ways of working and transform the way you engage with your customers. And we can’t wait to work with you to build the next big digital product.
Mathew Haswell
Co Founder & MD
Warren Kilian
Lead Consultant
Jo Du Plessis
Lead Developer


We understand that in todays World digital transformation will inevitably impact your business's people, process and products. So, we focus on these three pillars as we educate, consult and develop.

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The initial phase of any project requires a sound understanding of the opportunity at hand, is that opportunity viable and does it make commercial sense. 

Opportunity analysis.

Business case.

Project scoping.

Need help planning your next project?

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This does not just include pretty pictures, designing the solution requires an accurate description of the requirements and functionality from an experience and interface perspective. 

User stories. 



Need help designing your next project?

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Taking the scope of work and making it into a tangible product is the role of development. Regardless of the end project we ensure design, testing and deployment accuracy. 

Minimum viable product.

Corporate websites. 

Bespoke software solutions.

Need help developing your next project?

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If you don't talk to the right people at the right time about your product, your planning, design and development efforts will go to waste.

Digital marketing.

Inbound marketing. 

Conversion rate optimisation. 

Need help marketing your next project?

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Without data you cant make decisions about how to maximise new opportunities, remove bottlenecks and how to leverage user data to iterate your product. 

KPI planning. 

Setup & implementation. 

Reporting & Recommendations. 

Need help analysing your project or business?

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If you are just looking for someone to build a product for you and already have an idea of what you want, we can support you. We know what it takes to define, scope, design and develop a solution just for you.

Luna Online

We created a bespoke e-commerce solution for Doctor's to prescribe custom made beds to order that are based on their clients specific needs. Set up a consult with one of our Luna prescribed partners if you are interested.

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We built our own digital transformation solution to empower businesses. It is an all-in-one cost effective solution that will assist in creating synergy across all your key business processes.

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Want to transform your business?

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Keep up to date with our latest news, insights and thinking around everything digital transformation.

Contact us

Drop us a line, give us a call or lets setup a coffee to chat around your requirements.

A: Umhlanga, Durban
E: mathew@yreeka.com

P:+27 83 448 6623

We are open from 9am — 5pm week days.